Archive for theory

More on the dissertation

Posted in School with tags , , , on February 5, 2010 by Bola C. King-Rushing

Communication theory. I find it fascinating, to the point that I sometimes feel like I’m in the wrong field. Well, sometimes.

I’m looking at Media Choice models. Specifically, I’m working on finding a way to translate one (or parts of several) into a model that will help analyze the choices that Second Life landowners make in designing their spaces. The area that informs this thinking is Media Richness theory (Daft & Lengel, 1984). However, it turns out that there are a whole lot of “refinements” to Media Richness, and it’s hard to decide which way to go. Social influence is definitely worth looking at, and I feel drawn to Channel Expansion. But can we make a reasonable analogy between the choice of a communication channel on one hand and design decisions on the other?

I feel like the answer should be “yes.” There’s something about the symbolism involved in each that, I think, can be transferred into a common (or at least parallel) language using semiotics. But at the moment, this is just a fledgling thought.

Does it even sound doable, let alone reasonable? More to come…

Song of the moment: "Stand," R.E.M.